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WHAT IS AD?

Audio Description is a commentary for people who are blind or visually impaired. It enables the listener to experience theatre, screen, exhibitions and sports through descriptive language. 

In theatre, the description is live and details all the action that is taking place on stage. It also details character relationships, details about costume, set and any visual effects. Usually these performances are described to audience members through infrared headsets, hearing loops or wifi-based apps. In many venues, touch tours also take place. These sensory tours allow customers to explore the set and touch key props and costumes before the performance. 

Many TV programmes and films are now described. Some sporting events offer this service and museums and art galleries are also developing this service. 

 

THE TEAM

ADA is run by an elected executive committee who work for the association on a voluntary basis. All our dedicated volunteers are here to support and inspire everyone associated with audio description and all it represents.

Chair

Edward Copisarow
 

Vice Chair

Tim Calvert
 

Treasurer

Andrew Piper 
 

Secretary

Jenni Elbourne
 

Membership Secretary

Trish Hodson 

 

Trustees

Carolyn Smith

Veronika Hyks

Karen Limper-Herz

Roz Chalmers

Oskar White

Cara Edney

Yusuf Osman

Five microphones are shown, all at different heights.

WHAT WE DO

The Audio Description Association (ADA) is a registered charity.  It was set up in 1999 to meet the growing demand for a national organisation to promote and support audio description.

ADA offers training and support for describers, advises venues and liaises with users. 

The website is a resource for the whole of the audio description community whether users, providers or practitioners – and for anyone researching or generally interested in audio description.

  • We encourage the development of new skills in AD, by sharing best practice. 

  • We provide advice to venues on the provision of AD. 

  • We monitor the quality of AD.

  • We offer workshops and training opportunities. 

  • We produce regular information about AD to all members.  

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